How to Build Brand Trust With User-Generated Content

User-generated content (UGC) is here to stay, are you using it to its full potential?

A customer's experience with a brand and their product can truly change the way your brand is perceived. From a GRWM on TikTok featuring your product to a review listed on your website - buyers are constantly being influenced by user-generated content (UGC).

Join Courtney Herb, Director of Brand, Content, and Community, on Wednesday, April 26 at 10am PDT / 1pm EDT for a 30-minute lesson on UGCs! Learn about what they are (and aren't), how they can help build your brand's trust and community, and how to optimize your strategy.

Key Topics:

  • User-Generated Content (UGC) v. Influencer Marketing: What it is and what it isn't!
  • How to incorporate UGC into your marketing strategy
  • Tips to encourage UGC from your brand's community
  • UGC IRL: what does it look like and who's doing it well?

Webinar Type:
View on-demand

Original Live Date:
April 26, 2023

Hosts:
Courtney Herb - Director of Brand, Content, and Community @ AdRoll
Sam Varga - Sr. Marketing Manager @ AdRoll
How to Build Brand Trust With User-Generated Content
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